Un case study complex realizat de Fi, despre experienta digitala oferita clientilor de catre companiile aeriene mari. Un pitch universal valabil si un semnal de alarma puternic indreptat catre companiile aeriene care sunt prinse undeva in trecut prin anii ’90 si nu au reusit sa se adapteze inca, la nevoile utilizatorilor din ziua de astazi.
Intregul case study aici – The Future of The Airline Website
Fantasy Interactive (which has now been rebranded as “Fi,” pronounced “F-I”; and formerly known as Fantasy Interfaces) is a full service digital advertising agency. Fi has offices in London, New York City, San Francisco and Stockholm. The company is a worldwide agency with a design-driven philosophy of „Quality over quantity.” – Wikipedia